Sony Ericsson Inks Deal with Google

SonyEricsson has announced a tie-up with Google, to incorporate the search giant's Web search and Blogger features in its mobile phones.

The company said that Google's search engine will become the standard search engine for all its Internet phones. Google's search feature will be tightly integrated into Sony Ericsson's phones, so as to enable consumers to directly activate a Google Web search option from whichever page they are viewing, sans the need to launch a new Web page to complete the search.

As regards Google's Blogger feature, through software preloaded on Sony Ericsson's phones, subscribers of Blogger.com will be able to update their personal blogs from their cell phones. Sony Ericsson says it is the first company to offer an integrated blogging tool on its phones.


Jan Wareby, corporate executive vice president, Sony Ericsson, said that with the phenomenal growth in blogging, the company sees working with Google as offering people a quick and easy way to blog.

Nikesh Arora, vice president, Google (European operations), said that by providing users with direct access to features like mobile search and blogging, Google will be able to create a more personalized and user-friendly experience.

Sony Ericsson has announced its first phones to offer the new features; viz the K610 UMTS (Universal Mobile Telecommunications System) phone, and the K800 and K790 imaging phones.

All 3 phones feature an integrated 3.2 megapixels digital camera with Autofocus, Xenon flash, and Sony Ericsson's patented imaging technology.

While the new K800 is a dual-mode, UMTS/GPRS (General Packet Radio Service) phone; the K790 is a tri-band EDGE (Enhanced Data Rates for GSM Evolution) phone.

Both K790 and K800 are slated to be available in Q2 2006.

Sony Ericsson has also announced three new camera phones - the K510, Z530 Clamshell and the K310; a new Walkmanphone - the W300; three new Bluetooth headsets - the HBH IV835, HBH GV435 and HBH PV705; and a Bluetooth car speakerphone - the HCB 100, which is said to offer up to 20 hours of talk time and around 600 hours of standby time.


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